EuroMart in China Case Study featuring Ariva-B Checkout Scales.
EuroMart: SuZhou, China
EuroMart is a retail store chain focused on selling imported foods with two locations in SuZhou, China. The owner was in the import–export business for over a decade, so opening a retail store was the next logical step. The stores cater to expats craving the comfort of home foods.
With a sharp understanding of their customers, EuroMart focuses on importing European and American staples such as cereal, cheese, wine and beer. Even though the vast majority of products are imported, the prices are still affordable.
Checkout process efficiency
At EuroMart, the shopping experience is enjoyable and easy. Buying fresh produce is as simple as it can be, since the weighing and pricing is done at the cash register with the METTLER TOLEDO Ariva-B checkout scale. A scale is available to customers in case they want to check the weight of their selected products. Fresh products such as meat are pre-weighed and labeled in order to simplify the shopping experience and also to prevent misunderstandings due to possible language barriers between the customers and store employees.